• February 9, 2025
  • Chris Hornak
  • 6 Views

2025: The Year You Finally Win at Digital Marketing

Another failed ad campaign. Another dip in website traffic. Another competitor is showing up above you in local search results. The frustration of watching your digital marketing efforts fall flat – despite your best attempts – hits closer to home with each passing month. Maybe you’ve

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How Many Pillar Pages Should Your Website Have for SEO - blog post image
  • February 11, 2024
  • Chris Hornak
  • 6 Views

How Many Pillar Pages Should Your Website Have for SEO?

An effective content architecture is key to optimizing your website for search engine optimization (SEO). And when it comes to content architecture, pillar pages play a crucial role. But here’s the burning question: how many pillar pages should your website have? Are a few enough, or

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How Performance Creative Shapes Modern Growth Marketing - blog post image
  • February 6, 2024
  • Chris Hornak
  • 6 Views

How Performance Creative Shapes Modern Growth Marketing

In the dynamic world of digital marketing, the fusion of creativity and data analytics has given rise to a transformative approach known as Performance Creative. This strategy captivates the audience with compelling content and ensures that every creative asset contributes to measurable business outcomes. But what

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Pillar Page vs Landing Page: Decoding Their Roles in Successful Digital Marketing - Featured Blog Image
  • January 28, 2024
  • Chris Hornak
  • 4 Views

Pillar Page vs Landing Page: Decoding Their Roles in Successful Digital Marketing

Dive into the heart of digital marketing’s toolkit where two power players, pillar and landing pages, take center stage. These aren’t just buzzwords but the cornerstones of successful online strategies. But how do they differ, and more crucially, how can you harness their distinct powers to

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Storytelling in Content Marketing: Crafting Stories that Captivate and Convert - Featured Blog Image
  • January 22, 2024
  • Chris Hornak
  • 7 Views

Storytelling in Content Marketing: Crafting Stories that Captivate and Convert

Content is the cornerstone of any successful digital marketing strategy, but not all content is equal. In the realm of modern marketing, where the battle for consumer attention is fierce, storytelling emerges as a crucial differentiator. This blog post delves into the power of storytelling in

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Featured blog image - The Helpful Content Formula: Write for Humans, Rank for Search
  • January 16, 2024
  • Chris Hornak
  • 5 Views

The Helpful Content Formula: Write for Humans, Rank for Search

Are you feeling content-congestion? Are you stuck churning out blog posts that crickets chirp at instead of readers cheering? We’ve all been there, wrestling with the elusive alchemy of creating content that both ranks on Google and truly connects with humans. But fear not, for the

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hub and spoke seo featured blog image
  • January 11, 2024
  • Chris Hornak
  • 5 Views

Mastering Hub and Spoke SEO: Transform Your Website’s Traffic and Engagement

Discover the power of the Hub and Spoke SEO model in our latest guide. Dive into a strategy that harmonizes content marketing, link building, and keyword optimization to transform your website's traffic and engagement. Learn how to effectively create and implement a cohesive content ecosystem with

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featured image for a blog post about content hubs
  • December 7, 2023
  • Chris Hornak
  • 6 Views

Mastering Content Hubs: Enhancing Your SEO and Audience Engagement

Do you want to increase search rankings and convert more visitors into leads? You may need a content ub or two. A content hub is a centralized online destination with content curated around a specific topic. It offers visitors in-depth information about a topic and related

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  • March 23, 2023
  • Chris Hornak
  • 4 Views

5 Ways Artificial Intelligence Will Change the Way We Write + 5 Tips

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  • January 12, 2023
  • Chris Hornak
  • 6 Views

10 Ways Short-Form Videos Can Boost Your Brand’s Awareness in 2023 + Examples & Ideas

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